attracting the right candidate

Attracting great employees is becoming increasingly competitive. Employee longevity isn’t always guaranteed as millennials favour job hopping as a way to progress their career. The time may come when you find yourself competing with other businesses for a talented candidate.

Once you’ve got your desired candidate, what can you do to ensure you retain them? This article will provide you with some tips and ideas on attracting and retaining your staff in an increasingly competitive employer landscape.

Often a candidate’s decision all comes down to what benefits and perks come with the job. Below is a list of some benefits and perks you can incorporate into your organisation to ensure you stand out and don’t miss out.

Progression and development opportunities

The opportunity to progress and develop both on a personal and professional scale will always be a key method of attracting and retaining talent. If a promotion every couple of years isn’t possible then perhaps you could consider other options such as training or leadership programs to ensure your employees are being challenged and rewarded in their work.

Leadership programs challenge employees to develop leadership skills and progress within their role. Along with additional responsibilities, leadership programs also help to boost their ‘soft-skillset’ – qualities like rational thinking, problem solving and accountability are great qualities to have that can be taught through experience.

Offering training as a way of upskilling and developing a persons career has proven to be attractive to potential and existing employees. This results in a motivated workforce which in turn boosts productivity.

Flexible/agile working

An increasing amount of employers offer the opportunity to work remotely and incorporate a more flexible attitude towards the traditional 9-5. Having a good work/life balance is important for many candidates and is key when it comes to attracting and retaining staff. The opportunity to work from home one day a week or start earlier for an earlier finish could be a real decision maker when it comes to accepting an offer of employment. If staff are highly motivated and engaged then they won’t ‘take advantage’ and will typically go above and beyond to ensure they deliver their KPI’s.

Non-financial ‘lifestyle’ benefits

Candidates will often take into consideration the non-financial benefits that come as part of the employment package, such as the following:

  • Discounted gym memberships
  • Cycle to work scheme
  • Private health care
  • Discounts (perk websites such as perkbox are great to source these)
  • Cinema passes
  • Free tea, coffee & fruit available in the office
  • Your birthday as a holiday
  • Childcare vouchers
  • Holiday rewards and bonus incentives

At polkadotfrog we offer support to clients and candidates alike throughout all stages of the recruitment cycle. If you have any further questions regarding attracting the right candidate and employee retention, or if you would like our experts to help you find your next great hire, please get in touch with your local polkadotfrog branch today.